Researchers at Trinity College Dublin have developed a series of online videos to allay fears about memory loss, promote brain health and tackle the stigma associated with dementia.
The animated films address common concerns about the effects of memory loss and dementia.
There are more than 41,000 people living with dementia and in three decades' time it is predicted that figure will rise to over 140,000.
According to the researchers on the Neuro-Enhancement for Independent Lives (NEIL) programme at Trinity's Institute of Neuroscience, stigma associated with dementia prevents open discussion of the condition and encourages the false belief that nothing can be done for people with dementia and their families.
The films tackle common worries about memory loss and dementia and provide advice about how to improve brain health.
Topics covered in the films include: When should I be concerned about my memory? What can you do to keep your brain healthy? And what is the difference between Alzheimer's and Dementia?
The FreeDem films project has been co-funded by GENIO, an independent, non-profit organisation based in Ireland.
The videos are available to view for free online at freedemliving.com and are also available on DVD.
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